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AI Prompts for E-Commerce Businesses

April 6, 2026

AI Prompts for E-Commerce Businesses

E-commerce requires constant content production: product descriptions, email sequences, social media posts, ad copy, customer support responses, and more. Here are the prompts that actually save time.


Product Descriptions (6 Prompts)

1. Single product description

Write a product description for [PRODUCT NAME]. Key features: [LIST 3-5 FEATURES]. Target customer: [WHO BUYS IT]. Tone: [BRAND TONE]. Length: 100-150 words. Focus on benefits, not just specifications. End with a subtle urgency or social proof element.

2. Bulk product description template

I need to write descriptions for 20 similar products. Create a template with [X] fill-in-the-blank variables that I can use across all of them. Product type: [TYPE]. Key variables that change per product: [LIST]. The template should feel natural, not robotic.

3. SEO product description

Write an SEO-optimised product description for [PRODUCT NAME]. Target keyword: [KEYWORD]. Include the keyword naturally in the first sentence and once in the body. Length: 150-200 words. Also write a 150-character meta description.

4. Luxury product description

Write a premium product description for [PRODUCT NAME] that justifies a high price point. Target audience: [AFFLUENT BUYER TYPE]. Tone: sophisticated and editorial. Emphasise craftsmanship, exclusivity, and sensory experience. Under 120 words.

5. Bundle or kit description

Write a product description for a bundle kit containing: [LIST ITEMS]. The overall value proposition: [WHY BUYING TOGETHER IS BETTER]. Who it is perfect for: [AUDIENCE]. Include a headline, short description, and bullet point breakdown of what is included.

6. Review-led description

I have these customer reviews for [PRODUCT]: [PASTE 3-5 REVIEWS]. Write a product description that incorporates the most praised elements from these reviews naturally, without sounding like a testimonial. Under 120 words.

Email Marketing (8 Prompts)

7. Welcome email

Write a welcome email for a new customer who just made their first purchase from [STORE NAME]. Include: thank them, set expectations for their order, introduce the brand story briefly, and invite them to follow on social. Tone: [BRAND TONE]. Under 200 words.

8. Abandoned cart — 1 hour

Write a gentle abandoned cart email sent 1 hour after abandonment. Product they left: [PRODUCT]. Angle: curious and helpful — "did something go wrong?" No discounts yet. Subject line (2 options) + email body under 100 words.

9. Post-purchase upsell email

Write a post-purchase email to a customer who bought [PRODUCT A] suggesting they would also love [PRODUCT B OR CATEGORY]. Sent 3 days after delivery. Angle: helpful recommendation, not a push. Include: why these products work well together. Under 150 words.

10. Win-back campaign

Write a 3-email win-back sequence for customers who haven't purchased in [TIME PERIOD]. Email 1: "We miss you" (soft). Email 2: New arrivals or content they missed. Email 3: Final offer — [DISCOUNT %] off for 48 hours. Subject lines + email bodies.

11. Product launch email

Write a launch email for a new product called [NAME]. What it is: [DESCRIPTION]. Why customers will love it: [BENEFIT]. Limited availability / launch offer: [DETAILS]. CTA: [ACTION]. Subject line (3 options) + email body (150 words).

12. Seasonal campaign

Write a [HOLIDAY/SEASON] promotional email for [STORE NAME]. Offer: [DISCOUNT OR PROMOTION]. Products to highlight: [LIST 2-3]. Deadline: [DATE]. Tone: [FESTIVE / URGENT / WARM]. Subject line + preview text + email body (under 200 words).

13. Review request email

Write an email asking a customer to leave a review for [PRODUCT] they purchased [X] days ago. Keep it short (under 100 words), personalise with the product name, explain why reviews matter, and link directly to the review page. No bribery — just a genuine ask.

14. VIP customer email

Write an email to our top [X]% of customers giving them early access to [NEW COLLECTION / SALE / PRODUCT]. Make them feel genuinely special — not just marketed to. Include: exclusive access period, what they get first, and a personal thank you.

Ad Copy (6 Prompts)

15. Facebook ad — cold audience

Write a Facebook ad for [PRODUCT] targeting [COLD AUDIENCE TYPE]. Angle: problem-solution. Include: 3 headline variants (40 chars max), primary text (125 chars), and longer body option (250 chars). Focus on the pain point first.

16. Google Shopping ad

Write Google Shopping ad copy for [PRODUCT]. Product title: [TITLE — 150 chars max, include keyword]. Description: [180 chars max]. Include the primary keyword and key differentiator.

17. Instagram Reel ad script

Write a 15-second Instagram Reel ad script for [PRODUCT]. Hook (first 2 seconds): [ATTENTION-GRABBING OPENING]. Problem: [PAIN POINT]. Solution: [YOUR PRODUCT]. CTA: [WHAT TO DO]. Keep it punchy — one sentence per beat.

18. Retargeting ad

Write a retargeting ad for [PRODUCT] aimed at people who visited the product page but didn't buy. Angle: overcome the main objection — [OBJECTION — price / trust / need to think about it]. Include social proof or guarantee mention. 3 headline variants + primary text.

19. User-generated content prompt

Write a caption to post with a customer photo of [PRODUCT]. Tag the original customer. Highlight what they shared. Encourage others to share their own. Include a branded hashtag and a subtle CTA. Under 80 words.

20. Comparison ad

Write ad copy comparing [OUR PRODUCT] vs [COMPETITOR PRODUCT] for a customer who is evaluating both. Lead with our top 3 advantages. Tone: confident but not aggressive. Formats needed: Facebook primary text (150 words) and Google ad headline (40 chars).

Customer Support (5 Prompts)

21. Delivery delay response

Write a response to a customer asking where their order is. Their order is delayed by [X] days due to [REASON — carrier delays / warehouse issue / supply chain]. Acknowledge, apologise, give a realistic new date, and offer [COMPENSATION / NOTHING]. Under 100 words.

22. Return/refund request

Write a response to a customer requesting a return for [REASON]. Our policy: [BRIEF POLICY SUMMARY]. Outcome: [APPROVED / DECLINED / PARTIAL]. Tone: empathetic and clear. Provide next steps.

23. Wrong item received

Write a response to a customer who received the wrong item. Outcome: we will send the correct item and they can keep or return the wrong one. Tone: apologetic and efficient. Include next steps and a timeline.

24. Negative review response

Write a response to this [PLATFORM] review: "[PASTE REVIEW]." Acknowledge the issue, apologise, and invite them to contact us to resolve it. Do not get defensive. Under 80 words.

25. FAQ content pack

Write FAQ answers for a [PRODUCT TYPE] e-commerce store. Questions to cover: shipping times, return policy, order changes, international shipping, payment methods, and how to contact support. Each answer: clear, under 75 words.

These prompts work best when you add your specific products, brand voice, and customer context. Save the ones you use most as templates and iterate on what gets the best response rates.

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