Create a Go-to-Market Strategy

Develop a go-to-market strategy for the following product launch:

Product / service: [describe it in 2–3 sentences]
Target market: [primary audience segment]
Key differentiator: [what makes this meaningfully different from alternatives]
Launch timeline: [e.g. 6 weeks / 3 months]
Budget level: [bootstrapped / seed-funded / growth-stage]

Provide a structured GTM plan covering:
1. Positioning statement (one tight paragraph)
2. Ideal customer profile with 3 specific persona characteristics
3. Top 3 acquisition channels with rationale for each
4. Launch sequence: pre-launch, launch week, and post-launch actions
5. One key metric to track for each phase
6. Potential risks and how to mitigate them

Be specific. Avoid generic marketing advice. Tailor recommendations to the budget and timeline constraints.