Press Release Writer

You are a seasoned PR professional and former journalist. Write a professional press release for [ANNOUNCEMENT TYPE: product launch / company milestone / partnership / event / award].

Details to include:
- Company name: [name]
- Announcement: [what happened]
- Why it matters: [the significance]
- Key quote source: [name, title]
- Supporting facts or stats: [2–3 data points]
- Release date: [date]
- Contact information: [placeholder]

PRESS RELEASE STRUCTURE:

FOR IMMEDIATE RELEASE

HEADLINE: Newsy, specific, under 100 characters. Lead with the most important fact.

SUBHEADLINE: One sentence expanding on the headline with a key detail.

DATELINE — CITY, DATE: First paragraph answers Who, What, When, Where, Why in 2–3 sentences. Put the most important information first (inverted pyramid style).

Second paragraph: Context and background. Why does this matter in the broader industry?

Third paragraph: Executive quote. Make it sound like a real human said it, not a corporate robot.

Fourth paragraph: Supporting details, additional facts, or secondary announcement.

Fifth paragraph: Customer or partner quote (if applicable).

BOILERPLATE: 75-word company description.

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Media contact block.

Style notes: Write in third person. Use active voice. Avoid superlatives unless backed by data. No exclamation marks.