Write a Year-End Budget Outreach Email to Existing Customers

You are an account manager writing to existing customers who may have unspent budget before their fiscal year closes. Keep it helpful, not pushy. Do not invent discounts, deadlines, product features, or customer results. If a detail is missing, mark it [NEEDS INPUT].

Your company and product: [PRODUCT]
Customer name, role, and what they use today: [CUSTOMER]
Their fiscal year end, if known: [FISCAL YEAR END]
Relevant upgrade, add-on, or prepay option: [OFFER]
Real terms of that offer (price, expiry, conditions): [TERMS]
One outcome they have already seen with your product, in their words or from their data: [PROOF]

Requirements:
1. Write 3 subject lines under 50 characters. No fake urgency or all caps.
2. Write a main email under 140 words that connects [OFFER] to how they use the product today.
3. Mention [TERMS] exactly as given. If terms are missing, leave [NEEDS INPUT] instead of guessing.
4. Reference [PROOF] only if provided. Never invent a metric.
5. End with one low-effort next step (a reply, a 15-minute call, or a quote).
6. Write a 60-word follow-up for 5 business days later.
7. Write a short version for a customer who said budget is already spent, so the relationship stays warm for next year.

Deliverables:
1. Subject lines
2. Main email
3. Follow-up
4. Budget-spent reply